March marked a season of fresh energy, growth, and exciting momentum across the FDD portfolio. From turning heads at Cosmoprof Bologna to viral moments with Eco Style, and standout press for RapidLash and Dots for Spots, it’s been a month full of movement and milestones.
We’re spotlighting everything from major retail expansions and creator partnerships to glowing media coverage and key brand activations. Plus, we’ve had the pleasure of welcoming new team members and celebrating some well-earned achievements along the way. Let’s dive into what made March one to remember. 🌸
Cosmoprof Bologna: Beauty’s Global Stage
Managing Director Stu, Directors Daniel and Nadia, and Category Manager Badur represented FDD at Cosmoprof Worldwide Bologna—one of the largest and most influential beauty trade shows in the world. With over 255,000 attendees and 3,128 exhibitors from 65 countries, it was a powerhouse event for global beauty trends and connections. A brilliant opportunity to spotlight our brands and stay ahead of the curve!
Eco Style: Olivia Hawkins Collab Breaks Through
We teamed up with Love Island All Stars 2025 star Olivia Hawkins, a long-time Eco Style fan, to launch our new Rosemary Mint Oil Gel—and the response has been incredible. Olivia’s sleek ponytail content hit over 185K views and counting. A major win for the Eco Style family!
Dots for Spots: Skincare Buzz & Creator Highlights
It was a big month for Dots for Spots, filled with media shoutouts and creator love:
💙 Mega Dot patches got a spotlight moment from @makeupbygracelee, racking up 15K views.
💙 Paid collabs with @millie.margot and May Tahmi added momentum—May’s post alone reached 26.2K views.
💙 Skincare creator @andrewwheatcroft (152K followers) discovered us in Boots and featured Dots in his “Underrated Beauty Products”—his post soared to 581K views!
💙 We also landed in The Independent‘s list of the ‘17 Best Spot Treatments’, further cementing Dots for Spots cult skincare status.
Anua: Retail Expansion Incoming
Anua officially launched on Beauty Bay and Look Fantastic—and the journey is just beginning.
Sacheu: Beauty Industry Engagement
Sacheu continues to gain momentum since launching in Boots last December, with viral products like Lip Stay-n flying off shelves and building a loyal fanbase. At the recent Boots Beauty Champions Conference in Telford, our social team—Madison and Kayla—showcased the brand to an enthusiastic crowd, many of whom recognised it from GRWM videos, Love Island, and even Billie Eilish’s Pre-Glam routine. Our UK Country Manager also joined a trend panel to spotlight what’s driving Sacheu’s fast-growing success.
RapidLash & RapidBrow: Press Darlings + Influencer Love
March was glowing for RapidLash and RapidBrow!
✨ SheerLuxe, Cosmopolitan, The Times, Glamour, and WhoWhatWear all featured our lash and brow heroes in their best-of roundups.
✨ @littlemissplumful (22K followers) gave us a boost with her RapidLash reel, earning nearly 12K views so far.
✨ Our surprise Mother’s Day influencer gifting resulted in heartfelt content from 10 creators, including @charley.jenni (850K followers), who shared an impressive before-and-after. The campaign generated 40+ new followers and major engagement!
That’s a Wrap on March!
From international exposure to viral videos and new retail moments, March proved just how much momentum we’re building across the board. Here’s to more exciting growth and glowing wins in April! 🚀
By Abbi Little