FDD International - Promoting & distributing niche brands for the beauty and healthcare industry
Get in touch: 01344 878 180 | enquiries@fddint.co.uk


FDD International began in the perfume category, helping to launch and distribute fragrances throughout the UK. We now work in 11 different health and beauty categories representing many popular consumer brands. The health and beauty sector is a vibrant and evolving market place, and we are always looking for new brands to work with.

On our search, we visit major trade shows and exhibitions to source new clients, including Cosmoprof, NACDS, Gulf Beauty and ECRM.

Due to our partnerships with major retailers, many of our clients came from retailer recommendations. We are also open to direct enquiries from new or international brands. We only take on brands that we believe have the potential for success. And from that point on, we work exceptionally hard to prove that prediction right.
Since 1971, Ardell has earned its title as one of the most widely recognised names in false lashes by catering not just to women looking to enhance their own beauty, but also to professionals and makeup artists worldwide.
Ardell Beauty
Obsessed with Beauty. A new makeup range from the #1 lash brand, loved by celebrities, makeup artists and beauties around the world!
iWhite Logo
Get a bright smile with iWhite! Instant teeth whitening effects - up to 8 shades lighter in just 20 minutes!
Shea Moisture
Shea Moisture
Natural hair products made with certified organic Shea Butter. Cruelty free & ethically traded.

Case Study: Rapid Lash®

  • RapidLash

    FDD managed a full launch programme for US-based RapidLash®

  • #1 Selling Eyelash Serum

    Six years on, RapidLash® is still the #1 selling eyelash serum on the high street in the UK

  • 800,000

    Launched in 1,300 Boots stores, sold over 800,000 units to date in the UK

  • Best in Class

    Won best in Class NPD Launch, Boots Supplier Awards

Case Study: The Breath Co®

  • The Breath Co

    FDD managed a full launch programme for The Breath Co®., a premium dental brand which has since become category leader with Boots and Amazon.

  • Lauched within


    Boots Stores Nationwide

  • 14.5 Million

    Viewers during a Secured 10 minute slot on ITV's This Morning

Macadamia logo
Macadamia Natural Oil infuses hair with lightweight and nourishing Macadamia Oil; filled with Omega 3, 5 and 7 to mimic the scalp’s natural oil production and revitalize dry, damaged and colour-treated hair of all textures.
Indeed Labs Logo
Indeed Labs
Whatever you’re searching for in skin care: We’re creating it. Get great skin. Indeed.
4711 logo
Discover the 4711 House of Fragrances, which since 1792 has stood for unique and globally famous fragrances. The Original Eau de Cologne.
Tabac Logo
Launched in 1959, Tabac Original has remained one of the most successful men’s fragrance and grooming ranges in Germany, and is a brand that generations love and trust.
Tweed Logo
Female Fragrance
Mass Fragrance brands including Tweed, Lace, Panache, White Satin and Chique.
WetBrush Logo
The Original Detangler is changing the hair game. With it's IntelliFlex® bristles effortlessly remove knots without causing split ends or breakage.
Woodys logo
Woodys for Men
Finest quality men’s grooming and beard care range.
Crystal logo
Crystal™ is the world’s leading natural mineral salt deodorant. Respect the body® Respect the environment.
Cult nail care product strengthens and mositurises nails and cuticles. Rebranded 2017
BW Logo
Black & White
The definitive hair styling range. Over 90 years of styling, creating catwalk looks, emulating street styles and a celebrity favourite.
Remescar Logo
Feel confident in your own healthy and beautiful skin. Innovative solutions for specific skin condtitions.
Launched over 60 years ago, DUO® lash adhesive has history, brand recognition and a proven track record. Makeup artists and lash lovers have made DUO Lash Adhesive the world’s best selling eyelash adhesive.
Baldessarini logo
BALDESSARINI Classic is a luxurious men's fragrance for true men.
Ardell Pro Nail Addict
Each kit contains 24 pro designer nails of 3-4 unique designs that offers endless customisable looks.